Publicizing Child Care Openings


This class is filled with ideas to get the word out about openings in your child care program. Participants of this training will learn ways to identify and sell the value of their program to fulfill openings. Strategies for traditional and internet marketing will also be presented.

Clock Hours: 2

As a result of this class, participants will be able to:
– define the difference between features and benefits of a child care program.
– identify traditional marketing tactics compared to internet marketing.
– recognize key components on traditional marketing materials.
– match internet marketing definitions with internet marketing strategies.


CDA Competencies

Goal V. To ensure a well-run, purposeful program responsive to participant needs

State Availability

Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Hawaii, Illinois, Indiana, Iowa, Kentucky, Maine, Massachusetts, Michigan, Minnesota, Mississippi, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Washington, Wisconsin, Wyoming

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